Monday, February 2, 2009

Super Bowl Ads

Like every years the common theme for the Super Bowl commercials was directed towards men.  The majority of the commercials this year focused on beer, cars, and women, which is not surprising considering football is thought to be a male sport.  What I did realize is that most of the commercials aim to have a funny pun that might or might not have anything to do with the actual product but they use that to get people to remember it. No body really cares about the actual product, because if they did they could get away with simply have a picture of what the products is and what it does.  But, that would not be affective.  The goal is to be the funniest commercial so the day after when you go back to think of all the commercials you saw throughout the game their commercial will be one of the only ones you remember, so you in return think about their product when you go out to buy something related to it.  This shouldn't be a legitimate way to buy a product, but companies have figured out that it works, and it does. 

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